Payment Device Design Approval

Want to know about the card design and approval process so you can effectively plan your card production? This 30 minute online course provides you with the key points to consider during the card design phase and the steps to make your design a reality. It walks you through the features of the card design approval system and then showcases Visa card examples. This course is included in the Fundamentals of Visa Business bundled courses.

1 course, 30 minutes total, 6 month unlimited access after registration

Key topics

  • Importance of Design emphasizes the positive impact design can have on your portfolio to attract and acquire new customers, increase card usage, and retain customers.
  • Key considerations addresses questions to ask to focus your new Visa card design.
  • The 4-step process walks through the process of getting your card design approved from working with the Brand Management Approval System (BMAS) to finalizing card design.
  • Visa Product Brand Standards speaks to Visa Brand Marks and logos. Mandatory and optional elements for the front and back of cards are also addressed.
  • Card Examples show the design elements for: 
    • Mini and Non-Standard cards
    • Vertical cards
    • Quick read cards
    • Picture cards
    • Transparent and foil cards
    • Innovative printing options
    • ProMotion print technology
    • Luxury cards
    • FIFA World Cup and Olympic card designs
    • Affinity cards
  • Resources to Help explains where to go for guidance.

Who Should View

  • Issuers or issuers/acquirers who are interested in learning about the payment device design approval process.
  • Team members from product development and marketing

Course Details:

Course Value: Login to view
Language
  • English
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Visa First

This is a very useful and necessary workshop and the knowledge must be used in practice.

- Head of Business Development Division, Kazakhstan

Maximizing the Value of VisaNet

Everyone who works in technical department of PC (processing centre) or bank (customer support) should visit this seminar.

- Chief of Administration Department, Russia

Fundamentals of Visa Business

The workshop was well prepared and the instructor is very nice. It helps me to learn what Visa is and how the industry works.

- Business Development Manager, China